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Sunday, August 9, 2026
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    Molson Coors offers a new luggage collection with Lager beer, which offers «just bring the beer.».

    Summer travel should be carefree, but for most people, the stress begins even before they leave. Stuck suitcases. Traffic jams. Long lines. We’ve all been there. In fact, 70% Americans admit that packing stresses them out, and they tend to pack too much.

    Just in time for the busy summer travel season, Molson Coors—the maker of Coors Light, Miller Lite, Miller High Life, Coors Banquet, and Blue Moon—cuts through the chaos with a simple reminder: «Just bring the beer.» Introducing the Lager Luggage Collection: a limited-edition line of travel essentials designed to make summer travel a little easier and a lot more fun—with ice-cold beer.

    Every item in the Lager luggage collection functions as a cooler and is designed to transport and keep your favorite beer (or beers) cold, wherever you go this summer—whether it’s the beach, your backyard, or anywhere in between. The collection includes:

    Beer Luggage: Wherever summer takes you, your beer should travel as if it were booked in first class. This fully insulated cooler is designed to carry your most important items (holds 24 bottles). Equipped with a bottle holder, wheels for the entire journey, and a telescoping handle, your beer is sure to travel in style across sand, grass, docks, and questionable shortcuts—all without any hassle.
    Hold My Beer Sling Bag: Small but mighty, this insulated sling bag is designed to carry your most important cargo—a single perfectly chilled bottle—because sometimes the only thing you need close at hand… is a beer.

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